The success rate of films, given the investment and the payoff, is not very good. If you look at it as an industry, many people throw themselves onto the barricades of films, and I don't know what the real statistics are, but maybe 5% make it. Fortunately, that 5% pays off enough that it sustains the industry as a whole. But the attrition rate is very high, because, I don't know, the difficult of making films, and the imponderables, and the things that can trip a film up are legion. And the factor of combination of talent and luck and hard work on everybody's part that it takes to make a film are a precariously balanced house of cards that everyone on the film has to struggle to protect and encourage. So the question I would ask then is: why are we doing this? Is it... we're certainly not, on a large... Some people are making a lot of money at it. But most people, if you average everything out, it's not a way of really making a living, given how many people are doing it and the success rate of that compared to other more stable industries. And yet, as a culture, we seem to need this. We like film. Some people are obsessed with film. It seems to be necessary to us at the present time, in the same sense that, let's say, in the 19th century, music and novels were necessary. That's how they, sort of, defined Europe. They defined their cultural presence with, certainly, with those two things. And I think – again, this is very speculative – but I think part of the answer comes from the way... what films can deliver to an audience, and how that is reflected in the way our brains are structured at a deep level.